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Ongoing SEO campaign management is critical to the success of any SEO endeavor. While some companies offer search engine marketing reporting and stop there, Medium Blue goes further. Our SEO services don’t end when your site goes live – we continue working hard behind the scenes to keep your exposure up and your targeted traffic high.
Search Engine Marketing Reporting – Just One Piece of a Very Big Puzzle
While search engine marketing reporting is the most visible part of your ongoing SEO campaign management, it represents only the surface of what we do.
- Regular campaign expansions give you more keyphrases and optimized pages, keep your site’s content up to date and bring you new and better search engine results. Whether there are changes in your industry or in your product offerings, we add relevant new keyphrases and pages to your campaign, keeping your site fresh, accurate, and visible.
- We continually monitor your top competitors’ websites as another part of ongoing search engine optimization management. Our search engine marketing reporting includes updates on what we’ve found and what actions we’ve taken as a result.
- Our ongoing SEO campaign management also includes monitoring of algorithm shifts and changes in terms of service for the major engines so that we can keep your site, and your rankings, safe.
- We constantly seek out new opportunities for further link building. Each new link from a legitimate source is seen by the engines as a “vote” for your site, so we keep finding new votes for you to raise your profile.
- We’re not your webmaster, but we do need to be aware of changes you make to your site to ensure they won’t hurt your rankings, or worse – get your site penalized. Our SEO campaign management includes checking your website every day to make sure nothing’s been changed that could hurt your search engine rankings. If there’s a problem, we alert you and fix it for you whenever possible.
- Finally, we recognize that search engine marketing reporting is an important part of SEO campaign management. We provide reports on a monthly and quarterly basis to keep you apprised of our efforts with easy-to-read charts and commentary.
Ongoing management should be more than just search engine marketing reporting – it should be about continuous results. Contact us today to learn how our dedication to SEO campaign management can increase your ROI and protect your investment over the long term.
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“Successful search engine optimization is vital when competing for the mindshare of any online audience. Developing high-level presence takes discipline, specialized skills, and a long-term focus – all of which Medium Blue has consistently provided.”
Eric Williams, Manager of Marketing Communications, Boston Scientific
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“In just 60 days after launch, the number of visitors went up three times.... Visitors are browsing twice as many pages, and staying over twice as long, so we know that the message, layout, and content are relevant to our target audience. Now we're getting well-qualified leads to keep our sales people busy selling our big-ticket packages.”
Tom Foss, President, Hill & Foss
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